Part 2: The Value of Bid Enrichment(read Part 1)
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PART 1: Understanding Bid enrichment
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As the ecosystem transitions to the use of publisher first-party data (1PD) as the currency for...
Introduction:
In an era where digital advertising is undergoing massive transformation, online...
What are they?
Universal IDs (UIDs) are a type of identifier that can be legally used to track...
Lets Review...
Third-party cookies are tiny pieces of data that are stored on a user's computer...
Introduction:We are witnessing a monumental shift in the world of digital advertising. all about...
How do the humans compare to the bots when it comes to answering the key publisher question of...
We asked Chat GPT about its potential impact on online publishing. This is it's response:
The...