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Publishing is Changing. Constantly.
Resources and meanderings for the modern-data driven publisher.
first-party data
Fighting our way out of Open Web Enshitification
first-party data
Open Web Enshitification: its rise (and hopeful fall)
Identity Graphs
Navigating the Shift to First-Party Audience Data: Opportunities and Challenges
Identity Graphs
Monetizing your First-Party Identity Graph
first-party data
Building a First-Party Identity Graph: A Publisher’s Roadmap
first-party data
The foundations of the new first-party data currency
first-party data
Rating Data Types for Building the New Publisher Currency
first-party data
The Rosetta Stone & Bridge to the Future for Independent Publishers
first-party data
The golden opportunity for independent digital publishers
bid enrichment
Bid Signal Enrichment in adtech: Part 2
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