The digital advertising landscape is undergoing a dramatic transformation. As user privacy takes...
Well, Google has done it again. They have delayed the deprecation of the 3rd party cookie. This...
With first-party data, stakeholders can take control and re-engineer a better advertising...
The open web is threatened by myriad trends and actors. Do Publishers hold the key to blocking the...
As the ecosystem transitions to the use of publisher first-party data (1PD) as the currency for...
What are they?
Universal IDs (UIDs) are a type of identifier that can be legally used to track...
Lets Review...
Third-party cookies are tiny pieces of data that are stored on a user's computer...
Introduction:We are witnessing a monumental shift in the world of digital advertising. all about...
How do the humans compare to the bots when it comes to answering the key publisher question of...
We asked Chat GPT about its potential impact on online publishing. This is it's response:
The...